01
The Setting
Gregg Orthodontics - led by our very own Dr. Ben Gregg - helps people get the smile of their dreams while having a great time doing it! They offer high-tech, low-profile orthodontic solutions such as clear braces and Invisalign Clear Aligners. Their enthusiastic, professional, and extremely fun team always ensures patients have the best experience possible. They operate out of three locations in Ohio and also offer virtual consultations, striving to make the whole process simple, easy, and fun.
02
The Challenge
As the practice grows and expands to new locations, there was an opportunity to solidify and reimagine the branding and the digital assets. This way, as the practice expands, all of the awesome things happening within the walls of our practice are reflected out into the world for patients and families who may not be aware - especially those in the areas where our offices are new.
03
STRATEGY & SOLUTION
Through discovery of the practice, the Bloom team identified a branding strategy that matched expertise with playfulness. Capitalizing on this excitement with a brand video encapsulating what could be found in a typical visit to their office: nerf gun wars, a rad candy wall, and party streamers. We knew Gregg Orthodontics was “a vibe” but we wanted to share that with the world through fun new brand colors, a new visual identity, a custom website, and an exciting brand video to connect with the heart.
Our Work Together
Branding (logo, elements, fonts, colors, photo overlays)
Brand Video
Website
04
THE OUTCOME
Patients are able to experience the feeling they will encounter in the office just by visiting Gregg Orthodontics’ social media pages, website, and watching the brand video. This partnership with Bloom has yielded impressive results, giving Gregg Orthodontics an edge in the competitive industry. It has brought more clients to the practice and increased their visibility in the marketplace.
Let's
Chat
Patients are able to experience the feeling they will encounter in the office just by visiting Gregg Orthodontics’ social media pages, website, and watching the brand video. This partnership with Bloom has yielded impressive results, giving Gregg Orthodontics an edge in the competitive industry. It has brought more clients to the practice and increased their visibility in the marketplace.